Lauri Harrison has created marketing, sales and promotional strategies in the telecommunications, high-tech, Internet start-up, retail, travel and non-profit industries for more than sixteen years. She spent almost seven years working for USWEST in Strategic Marketing then transitioned to the New Product Development group and was responsible for product marketing for DexKnows.com (formerly QwestDex.com) in 1994. Today, it's one of the leading, national yellow page directories on the Web.
Lauri entered the Internet start-up world in 1995 and joined MapQuest (then called "WebMapper"). MapQuest launched in February 1996, and by executing unique marketing and public relations strategies, quickly became one of the top 25 brands on the Internet, a position that it still holds today. In 1997, MapQuest had been selected to attend President Clinton’s Inauguration Celebration and participate in the Technology & Innovation tent. Lauri was selected as one of two individuals to represent the company in Washington DC.
After more than five years in the Internet start-up environment, and having the foundation of building successful global brands, Lauri was motivated in early 2000 to launch her own marketing, public relations and event planning firm (formerly LH3, Inc.). Our primary focus has been to plan and execute company and product launches. Innovative strategies are created to help company messages rise above the noise within the media, and to make an industry newcomer a viable player. Because of the efforts of an outstanding team, we became an award-winning agency in our first year by planning innovative product launches and special event promotions. We received two “Gold Pick Awards” from the Public Relations Society of America (PRSA). Special events ranged from the City of Denver’s Millennium celebration, to Film on the Rocks and producing many ‘signature’ events, such as SchmoozeIt! and Pink Slip Parties (for job seekers).
Lauri is involved with many professional organizations, such as Past President for Colorado Chapter of The American Marketing Association (AMA) (2006-2007), Colorado Women in Technology (CWIT), Public Relations Society of America (PRSA) and Colorado Internet Keiretsu (CIK). Lauri is the founding member of the Colorado Chapter for the University of Hawaii Alumni Association. As an active member of her community, Lauri served on the Board of Directors for the March of Dimes organization for several years. She was a member of the Denver Public Schools Career Education Center (CEC) Advisory Board during 2002-2003. Lauri mentors students at Denver's East High School as well as undergraduate and graduate level students at local universities. She has been a marketing instructor at The University of Phoenix and guest lectures at CU Denver, CU Boulder, CSU, UNC, Metro State College and Denver University.
Lauri received a Bachelor's degree in Marketing from the University of Hawaii and a Master's degree in Marketing from the University of Colorado.
Amber Tschabrun - Account Manager
Amber Tschabrun, a recent graduate from the University of Colorado in Boulder, recently joined Lauri Harrison Public Relations. Amber is primarily responsible for account management and media relations for fashion and retail clients. She received her Bachelor’s degree in News-Editorial from the School of Journalism and Mass Communication in May 2006.
Amber received many honors while pursuing her degree, including Member of the National Society of Collegiate Scholars from 2003-2006 and consistently making Dean’s List. During the spring semester of 2006, Amber collaborated on a public relations campaign for the non-profit organization HospiceCare of Boulder and Broomfield Counties’ Grief and Education Center. Also during the spring of 2006, she worked as an intern for the features desk of the Boulder Daily Camera, writing mostly profile and human interest stories. Amber has worked as a barista and shift supervisor for Starbucks Coffee Company since April 2004, working to provide customer management, promote community relations and maintain a team atmosphere.